The Commercialisation of the Network: IPR, Crowdsourcing, Free Labour and the Californian Ideology

 According to Cambridge Advance learner's dictionary Commercialism means the principles and activities of commerce in terms of production or provision of goods and services in order to making moneyis called commercialism. In broad sence the commercialism is the way of making money through advertisements on radio,television and the more latest internet.In media context, the development of commercialism starts after the inception of internet and the web 2.0 networking society.

 According to( James slevin 2000:12) the invention of  electronic media has provided the means to radically increase the scope of nations- states,commercial enterprises and other form of social organisation to monitor their production and reproduction in time space.

Hartley defines IPR (Intellectual property Rights), is a legal framework term which means ownership of intangibal information. Copyright is one example of Intellectual property Rights are patents,trade marks,design rights which restricts others from copying.

with the emergence the technology and the internet the whole world is like to be a globalvillage, crowdsourcing mens  pepole are more and more participating in this virtual networking business society and E-commerece allows for the trading of  goods in international electronic space. due to the cyberculture and the IT boom the society is more and more diverted to the commercialism.

References:

Slevin.j, 2000: the internet and society, polity press,usa.

Hartley.J,2002:communication, culture and media studies,Routledge, usa/canada.